tag line

or tag·line


noun

the last line of a play, story, speech, etc., used to clarify or dramatize a point.
a phrase or catchword that becomes identified or associated with a person, group, product, etc., through repetition: Entertainers often develop tag lines, like Ted Lewis's “Is everybody happy?”
Machinery. (on a crane) a cable for steadying a suspended bucket at the rear.

Origin of tag line

First recorded in 1935–40

Words nearby tag line

Example sentences from the Web for tag line

British Dictionary definitions for tag line

tag line

noun

an amusing or memorable phrase designed to catch attention in an advertisement
another name for punch line