social media optimization
[ soh-shuhl mee-dee-uh op-tuh-muh-zey-shuhn ]
/ ˈsoʊ ʃəl ˈmi di ə ˌɒp tə məˈzeɪ ʃən /
noun
a strategy that enhances the online visibility of a company, product, or brand in interactive social media communities, as through original posts by the company or its representatives and the sharing of content by other participants in the community. Abbreviation: SMO
Origin of social media optimization
Term coined by marketer Rohit Bhargava in 2006
Words nearby social media optimization
social isolation,
social justice warrior,
social market,
social media,
social media intelligence,
social media optimization,
social mobility,
social movement,
social network,
social networking,
social networking site