service mark

SEE SYNONYMS FOR service mark ON THESAURUS.COM

noun

a proprietary term, such as Blue Cross and Blue Shield, American Express, or Planned Parenthood, that is registered with the Patent and Trademark Office. Abbreviation: SM

Origin of service mark

First recorded in 1945–50

Words nearby service mark

service elevator, service entrance, service flat, service industry, service line, service mark, service medal, service module, service pipe, service road, service station

Words related to service mark

logo, logotype