on-message
[ on-mes-ij, awn‐ ]
/ ˈɒnˈmɛs ɪdʒ, ˈɔn‐ /
adjective
focused on the central theme or official message of a political, business, or other organization: The candidate's promises are on-message and echo the party platform. Your company’s ads should be entertaining and on-message.
Compare
off-message.
Words nearby on-message
on-again, off-again,
on-air,
on-camera,
on-glide,
on-limits,
on-message,
on-mike,
on-off,
on-off phenomenon,
on-peak,
on-ramp
British Dictionary definitions for on message
on message
adjective
(on-message when prenominal)
adhering to or reflecting the official line of a political party, government, or other organization