no-name

[ noh-neym ]

/ ˈnoʊˌneɪm /

packaged and sold without a brand name and usually at a lower price than similar items with brand names; generic: a can of no-name dog food.

Origin of no-name

First recorded in 1985–90

Is an out-of-state, no-name bell maker like Bevin really going to knock off the Senate minority leader?

Right-Wing PACs' Formula: Lose Races, Rake In the Cash |Patricia Murphy |August 14, 2014 |DAILY BEAST
Unknown writers, like no-name actors, singers, and dancers, continue to get squeezed out by our star-obsessed media.

How Celebrity Authors Move Product | |June 4, 2011 |DAILY BEAST
Against a no-name Republican, though, Gillibrand would be fine.

The Next Martha Coakley? |Steve Kornacki |January 25, 2010 |DAILY BEAST
By half past eight the No-Name was washed down, and ready for a party, if any offered.

The Coming Wave |Oliver Optic

It was this island which had saved the occupants of the No-Name, and from which they were rescued.

A Canyon Voyage |Frederick S. Dellenbaugh
"Then we will call her the No-Name, till you fix upon something," laughed Stumpy.

The Coming Wave |Oliver Optic
The No-Name was more fortunate than most of her companions, and got about four hundred mackerel.

The Coming Wave |Oliver Optic