advertorial

[ ad-ver-tawr-ee-uh l, -tohr- ]
/ ˌæd vərˈtɔr i əl, -ˈtoʊr- /

noun

an extended newspaper or magazine text advertisement that promotes the advertiser's product or services or special point of view but resembles an editorial in style and layout.

Origin of advertorial

blend of advertisement and editorial

British Dictionary definitions for advertorial

advertorial
/ (ˌædvɜːˈtɔːrɪəl) /

noun

advertising material presented under the guise of editorial material

Word Origin for advertorial

C20: from advert ² + ( edit) orial